Exam2pass
0 items Sign In or Register
  • Home
  • IT Exams
  • Guarantee
  • FAQs
  • Reviews
  • Contact Us
  • Demo
Exam2pass > Salesforce > Salesforce Certifications > MARKETING-CLOUD-EMAIL-SPECIALIST > MARKETING-CLOUD-EMAIL-SPECIALIST Online Practice Questions and Answers

MARKETING-CLOUD-EMAIL-SPECIALIST Online Practice Questions and Answers

Questions 4

Northern Trail Outfitter wants to make sure important subscriber updates, such as unsubscribes, are reflected within the platform as soon as they happen due to regulatory concerns.

What should be used to best achievethis in real time?

A. SQL Query activities

B. File Drop Automations

C. APIs

Buy Now

Correct Answer: C

Questions 5

Northern Trail Outfitters' marketing team includes the nearest store to customers in the template of its emails. This data extension only needs to be updated when store informationchanges, such as when a new store opens or a store closes. How can this be achieved?

A. Create an automation to begin when Information changes on a store object using a workflow rule.

B. Create a scheduled automation to import the file on a recurring basiswith store information.

C. Create a file drop automation to import the file when placed on the specified directory on the Enhanced FTP.

D. Create a file drop automation to initiate when the store's data extension is updated via import.

Buy Now

Correct Answer: C

Questions 6

Northern Trail Outfitters (NTO) would like to improve email open rates to increase subscriber engagement and improve deliverability. What action should NTO take to increase open rates?

A. Send earlier in the day to give subscribers more time to check email.

B. Add a clear, brief, and urgent call-to-action.

C. Use images, not text, to improve email look and branding.

D. Include relevant preheader text in every email.

Buy Now

Correct Answer: D

Questions 7

Where can a marketer see the performance summary of a recent email send?

A. Summary tab

B. Job Links tab within Tracking

C. Overview Tab within Tracking

D. Send Performance Tab

Buy Now

Correct Answer: C

Questions 8

An upcoming campaign at Northern Trail Outfitters (NTO) has an audience list larger than the company's daily sends. NTO's marketing team is concerned about this send affecting deliverability. Which feature should help NTO achieve this send while keeping deliverability metrics in mind?

A. Einstein Engagement Frequency

B. Send Throttling

C. Sender Authentication Package

Buy Now

Correct Answer: B

Questions 9

Northern Trail Outfitters (NTO) wants to start using automation to simplify their email marketing. Which automation should NTO create as a good first step?

A. An automation that deletes old data extensions, emails, and reports

B. An automation that contains several recurring emails and decisioning points

C. An automation that Imports subscriber data regularly and updates key data extensions

Buy Now

Correct Answer: C

Questions 10

A marketer has scheduled an email that was approved in Content Builder Approvals by their manager. The marketer then receives a message from their manager that changes are needed and email approval has been withdrawn. What should happen with the scheduled send, if no other action is taken?

A. The Send is paused unit approved again.

B. The send is canceled when the approval is withdrawn.

C. The originally approved version of the email will send.

Buy Now

Correct Answer: C

Questions 11

Northern Trail Outfitters wants to use a File Drop Starting Source inAutomation Studio to send shipping tracking emails when orders are dispatched. A delimited text file containing all the data for the send will be uploaded to a designated directory on the Enhanced SFTP Account, and the email should be sent to customers when the file transfer has completed.

What would be the correct sequence of Activities for this File Drop Starting Source?

A. File Transfer Activity > Send Email

B. Import File Activity > File Transfer Activity > Send Email

C. File Transfer Activity > ImportFile Activity > Send Email

D. Import File Activity > Send Email

Buy Now

Correct Answer: C

Questions 12

A customer has a Send Log they are using to track the email addresses that were sent to, date and time of the send, and the name of the email sent for reporting purposes. Per best practice, the customer stores 10 days of data in their Send Log and then archives the data into another data extension that holds data for one year.

Which activity should be used to achieve the backup automatically?

A. Import File

B. Data Extract

C. SQL Query

D. Filter

Buy Now

Correct Answer: C

https://help.salesforce.com/s/articleView?id=sf.mc_es_send_logging_best_practices.htmandtype=5

Questions 13

Northern Trail Outfitters (NTO) wants to manager subscriber preferences at the communication theme level. NTO'S subscribers are stored in data extensions. Which Marketing Cloud feature should be used to achieve this?

A. Publication Lists

B. List Unsubscribes

C. Journey Builder Sends

Buy Now

Correct Answer: A

Exam Code: MARKETING-CLOUD-EMAIL-SPECIALIST
Exam Name: Salesforce Certified Marketing Cloud Email Specialist
Last Update: Apr 29, 2025
Questions: 462

PDF (Q&A)

$45.99
ADD TO CART

VCE

$49.99
ADD TO CART

PDF + VCE

$59.99
ADD TO CART

Exam2Pass----The Most Reliable Exam Preparation Assistance

There are tens of thousands of certification exam dumps provided on the internet. And how to choose the most reliable one among them is the first problem one certification candidate should face. Exam2Pass provide a shot cut to pass the exam and get the certification. If you need help on any questions or any Exam2Pass exam PDF and VCE simulators, customer support team is ready to help at any time when required.

Home | Guarantee & Policy |  Privacy & Policy |  Terms & Conditions |  How to buy |  FAQs |  About Us |  Contact Us |  Demo |  Reviews

2025 Copyright @ exam2pass.com All trademarks are the property of their respective vendors. We are not associated with any of them.