Printable PDFMicrosoft MB-260 Exam Questions & Answers
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Vendor: Microsoft
Exam Code: MB-260
Exam Name: Microsoft Customer Data Platform Specialist
Certification Provider: Microsoft
Total Questions: 201 Q&A ( View Details)
Updated on: Mar 26, 2025
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MB-260 Online Practice Questions and Answers
You are a Customer Data Platform Specialist. Your company operates mainly in the business-to-business (B2B) space.
The chief marketing officer (CMO) asks you to implement audience insights and ensure that it can handle the company's B2B scenarios and data.
Which statement is correct when considering audience insights for business accounts versus individual consumers?
A. The out-of-the-box product recommendation prediction model is available for business accounts.
B. Data ingestion features are different for business accounts and individual customers.
C. Some enrichment types are available only for individual customer scenarios, while others are exclusively available for business accounts.
D. Business accounts and individual consumers share the same audience insights environment.
You are a Customer Data Platform Specialist.
One of the marketing users asked you to create two lists:
All customers that live in Paris, France
All customers that have made more than ten online purchases
You decide to create these lists as quick segments.
Which two options should you use as the base in quick segments to create the required insights? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.
A. Measures
B. Enrichments
C. Intelligence
D. Profiles
E. Data entities
You are a Customer Data Platform Specialist. You are implementing an incremental refresh in audience insights. All the data is stored in an Azure SQL database and is ingested to audience insights using Power Query. You need to configure
an incremental refresh for data sources.
Which four actions should you perform in sequence to meet this requirement?
To answer,move the appropriate actions from the list of actions to the answer area and arrange them in the correct order
Select and Place:
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