When should an automation rule be used instead of a segmentation rule?
A. To perform the action to only apply once for prospects that match the rule.
B. To perform the action to be based on criteria.
C. To have the action retroactively apply to prospects that match the rule.
D. To perform the action to apply continuously for prospects that match the rule.
Which two Facebook accounts can be posted to using the Pardot Facebook connector? (Choose two answers.)
A. Video Pages
B. Linked Instagram Pages
C. Company Pages
D. Personal Pages
If a form is added to a landing page, where will the submissions be reported?
A. On the landing page
B. On the form
C. On the landing page's layout template
D. On the form's layout template
Which two events allow for a prospect's Pardot campaign to be set? (Choose two answers.)
A. When new prospects are imported into Pardot via a .csv file.
B. When the Google Analytics connector is enabled within Pardot, which will associate prospects with third-party campaigns.
C. When prospects are added to a static list.
D. When a profile is associated with the prospects.
What should be enabled on a Pardot form if an Administrator wants to sign many people up on the same computer at a trade show booth?
A. reCAPTCHA
B. Kiosk/Data Entry Mode
C. Progressive Profiling
D. "Not you"? Link
A custom Prospect field in Pardot must have what mapped to it in order to sync with Salesforce?
A. A Salesforce field name
B. A dropdown list
C. A field ID
D. A text type field
What user role must a Pardot user have in order to verify the Salesforce connector?
A. Sales manager
B. Sales
C. Marketing
D. Administrator
When looking at a landing page report in Pardot, what does unique submissions represent?
A. The number of times that an anonymous visitor successfully completed a form on the landing page and therefore "converted" to a prospect.
B. The total number of times a form on the landing page has been successfully completed.
C. The number of individual prospects who viewed the landing page at least once.
D. The number of individual prospects who submitted the landing page at least once.
Which two actions can be used to change a prospect's Pardot campaign? (Choose two answers.)
A. Create an automation rule to change Pardot campaign for prospects meeting certain criteria.
B. Add the prospect to a static list.
C. Create a segmentation rule to change the Pardot campaign for prospects meeting certain criteria.
D. Manually change the prospect's Pardot campaign when editing the prospect record.
What is the function of the Monthly Cohort Report?
A. To show graphically all prospects and opportunities created within the time period designated.
B. To show how many prospects have been created based on the most popular campaigns.
C. To show how many prospects have been sent to Salesforce within the time period designated.
D. To show how many opportunities are linked with prospects.